Free Tools
8 free SEO calculators for UK businesses
Understand what organic search is worth to your business — before spending a penny. No sign-up, no email required.
SEO ROI Calculator
Project monthly revenue, annual ROI, and break-even timeline from organic search — based on your keyword volume, position, conversion rate, and order value.
Output: Monthly revenue, ROI %, break-even point
Traffic Value Calculator
What would you pay in Google Ads to buy your organic traffic? See the true monetary value of your rankings using industry CPC benchmarks.
Output: Monthly & annual traffic value, value per visitor
SEO vs PPC Calculator
Compare the long-term ROI of organic SEO vs Google Ads for the same monthly budget. Find the exact month SEO overtakes PPC in cumulative profit.
Output: Monthly profit comparison, break-even month, 2-year view
Keyword Position Opportunity
Already ranking but not at the top? See exactly how many extra monthly visitors and revenue you gain by moving from your current position to your target.
Output: Traffic uplift, monthly & annual revenue gain
Content ROI Calculator
What is a single blog post or landing page worth over its lifetime? Enter keyword, ranking, production cost, and conversion data — see total revenue over 12–36 months.
Output: Total revenue, content ROI %, break-even month
Google Business Profile Checker
Tick off 20 GBP optimisation factors across 5 categories and get a score out of 100 with a personalised list of quick wins. Takes under 2 minutes.
Output: GBP completeness score, missing items, quick wins
SEO Cost Estimator
Answer 4 questions about your business size, keyword scope, competition, and timeline to get a realistic UK agency price range and recommended package.
Output: Monthly investment range, recommended package
In-House SEO vs Agency Cost
See the true all-in cost of hiring an SEO (salary + NI + pension + tools + recruitment) vs a comparable agency retainer. Based on current UK market rates.
Output: Annual employment cost, agency equivalent, annual saving